$100K apparently isn't that much, pals. I'm Diamond Naga Siu, and I'm definitely feeling a financial strain in San Diego.
A new study found that if you make $100,000 in NYC, it only "feels like" $36,000. Meanwhile, the same study found that San Diegans need to make even more than New Yorkers to live comfortably. Imagine moving to New York to save some money. Wild.
But you could also move to cities like Houston or St. Louis, where the increase in purchasing power would actually be significant. My colleague Aidan Pollard highlights the top 10 cities where your money goes the furthest.
Before I go cry over my bank account, let's dive into today's tech.
P.S. Check out Insider's event on how women leaders are transforming the tech industry. It's a perfect way to celebrate National Women's History Month.
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1. Deel employees told Insider how the startup exploded. In just three years, the HR services startup grew from under 30 employees to over 2,000. An Insider investigation dives into the unconventional methods Deel used as it grew at such a rapid pace.
- "Deel Speed" was the internal term for breakneck growth and constant action. And to some workers, an all-encompassing work ethic was exhilarating. But it's also the company's Achilles Heel, per a former worker.
- The company brought on employees across the world by the hundreds. Yet Deel often didn't have the required entities to hire local employees, insiders say. So they were hired as contractors instead.
- My colleague Rob Price talked with more than 30 current/former Deel employees about its astronomical rise. They shared the unconventional practices that they say helped fuel its ascent.
Get a front row seat to Deel's grow-at-all-costs approach — intense, even for Silicon Valley.
In other news:
2. How the vernal/spring equinox works. It means the Earth's tilted axis forms an L-shape with the sun's rays. The astronomical event is set to happen today, March 20. Here's the science behind it (as well as the equinox egg balancing trick).
3. Higher fees are squeezing sellers for Amazon, Ebay, and other companies. Many of the major e-commerce platforms recently raised fees for sellers. Besides also raising prices, sellers are getting creative to make up for the lost money. Check out their strategies here.
4. How much an influencer charges for brand deals. Paulina Perez has 6,900 followers on Instagram. She charges $350 for a post and $700 for a three-picture slideshow. Perez even offers a discount if you also bundle it with a TikTok post. Check out all her rates here.
5. Grocery chain uses eye scanners and voice prints to identify shoplifters. This is becoming a common anti-theft method for stores. But shoppers are a little creeped out. More on the overly personal grocery run here.
6. Every country that partially or completely banned TikTok. New Zealand most recently issued a partial ban, joining Taiwan, the UK, and others. Get the full list here. Bonus: Buying TikTok will be very tough — even for Big Tech. These are the most likely buyers.
7. Loyalty, loyalty, loyalty: Why people are sticking with Silicon Valley Bank. Entrepreneurs revealed to Insider why they'll continue banking with the recently imploded institution. One said, "We owe them to keep them healthy." Check out their reasoning here.
8. Volkswagen just beat Tesla at the affordable EV race. A $25,000 EV has long been discussed (especially by Elon Musk). VW just got closer to making it a reality with the ID.2all release, which it plans to sell for 25,000 euros ($26,600). The sleek, minimalist vehicle has a 280-mile range. Get a full look at the affordable ride here.
Odds and ends:
9. Flipping an $18,000 Victorian townhouse into a dream home. This 3,025-square foot home was crumbling when Betsy Sweeny bought it. Check out more before and after photos (like the one above) here, plus how she financed it.
10. Fitbit took a step back with the Versa 4. This midrange smartwatch fails to live up to expectations, Mattie Schuler writes for Insider. It doesn't store or play music and even has activity tracking issues. More on the underwhelming wearable here.
What we're watching today:
Curated by Diamond Naga Siu in San Diego. (Feedback or tips? Email dsiu@insider.com or tweet @diamondnagasiu) Edited by Matt Weinberger (tweet @gamoid) in San Francisco and Hallam Bullock (tweet @hallam_bullock) in London.
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