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13 December 2022

Interest in outdoor activities is hitting an all-time peak. Whether you're hiking the trails or just taking a walk in the park, these stories of gear brands (and the people who started them) could give you the inspiration you need to start your next adventure – whatever it might be.

Brought to you by urbanana.

 
 
 

01

A backpack that gives back

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Madlug not only creates hardy backpacks in colorful hues but, for each sale, the brand gives a bag to children in care.

 
 
 

02

The inside track on outdoor gear

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Gorpcore has been a growing trend for the past few years and it shows no signs of stopping. These brands are taking it to new heights.

 
 
 

03

Salomon's impressive climb

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Here's how sports brand Salomon turned technical running shoes into a hyped trend in the fashion scene.

 
 
 

04

Inside Kenya's specialty running store

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Distance, a French running brand, is setting foot in a new mission to equip the athletes of Iten with affordable secondhand products.

 
 

BRAND PARTNER: urbanana

Work hard, travel harder

Find your own way of creating and take things to the next level. Join other pioneers in creating unique spaces, authentic experiences and inspiring encounters. Start your journey in urbanana – the banana-shaped metropolis in Germany that stretches from the Ruhr area and Düsseldorf to Cologne.

Discover urbanana now

 
 
 
 

05

How to change gears

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The founder of urban cycling brand Linus Bike left behind a career in film production to go deep into bicycle manufacturing.

 
 
 
 

Be the best at gift giving!

 
   
 

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