BAN-AID: Try as it might, California just can’t seem to quit flavored tobacco. Four years since passing a ban on menthol cigarettes and candy-flavored vaping cartridges — and two years after a referendum on the same topic — lawmakers are taking yet another hit at cracking down on the products, which still frequent store shelves. Supporters who want to rein in flavored vapes and cigarettes argue they have greater appeal to teenagers, who overwhelmingly opt for flavored tobacco when they use. But lawmakers have struggled to make the ban stick as tobacco companies find new ways to skirt it, and retailers complain they’re confused about what ingredients fall under “flavored.” The Legislature just last year passed legislation to tighten the ban. But now it’s back with two more bills to make the prohibition stick: Clearing the shelves: State Sen. Susan Rubio’s Senate Bill 1230 would let the Department of Tax and Fee Administration seize any flavored tobacco its inspectors find on store shelves, something they can already do if tobacco products don’t have the right tax stamp. “It doesn’t hurt to have so many eyes on this issue, it doesn’t hurt to be making a clear-cut list that will help retailers understand what’s legal,” Rubio said. “Clearly just having the attorney general alone is not getting the job done, so we need to help and work together.” Ingredients list: Under Assemblymember Jim Wood’s Assembly Bill 3218, the attorney general would post a list of ingredients that are allowed in cigarettes. It’s an attempt to combat the “whack-a-mole” position the state is in now, waiting for the attorney general to investigate each new chemical introduced to the market. And it’s an effort to erase any ambiguity of what does and doesn’t constitute a “flavor.” California’s ban considers a flavor to be anything that gives a distinguishable taste or aroma, like menthol for instance. But the tobacco industry argued that the law didn’t cover synthetic chemicals like WS3, which provided a cooling sensation without the minty flavor. It wasted no time in putting out new products in an effort to circumvent the ban, adding the synthetic coolant to cigarettes like “Kool Non-menthols” or “Newport Non-Menthol Green.” Wood’s bill would make it clear that anything with a “cooling sensation” counts as a flavor under state law. For years, Attorney General Rob Bonta had been trying to enforce the state ban by going after companies and products individually (POLITICO Pro), like those non-menthol cooling cigarettes from ITG Brands LLC and R.J. Reynolds. Now, he’s sponsoring Wood’s bill to clearly define what’s allowed under the ban. However, even if these two bills make it into law, flavored tobacco could still reach Californians, especially through overseas and online retailers. “These two bills will strengthen the situation in California,” Dr. John Maa, the former president of the San Francisco-Marin Medical Society who consults on tobacco issues in Sacramento. “But there will still continue to be challenges.” |
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